Souvenir product concept for EURO 2020 campaign.
The task in developing the design of the fan attributes of the new generation, where fashion, art and soccer will be combined. It is also necessary to prepare layouts for 6 items in a single style.
I designed my idea based on Glitch typography and style. The concept is based on the unofficial name of the Russian national soccer team "Our Guys". This slogan is the brand of my capsule collection. It is also the basis of a pattern, which makes the concept bright and recognizable.
