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    “To understand the meaning of design is…to understand the part form and content play… To design is much more than simply to assemble, to order, o… Read More
    “To understand the meaning of design is…to understand the part form and content play… To design is much more than simply to assemble, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. Design is both a verb and a noun. It is the beginning as well as the end, the process and product of imagination” Paul Rand Read Less
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What is graphic design? is a book giving an overview of the basic concepts of graphic design: forms, shapes, colors, layouts and processes.

“To understand the meaning of design is […] to understand the part form and content play […] Design is both a verb and a noun. It is the beginning as well as the end, the process and product of imagination” — Paul Rand
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