Casting Portfolio of Bela Lugosis
Section of leather cover for Bela Lugosi's Casting Portfolio
I AM NOT A MONSTER BUT A NORMAL HUMAN BEING SEARCHING FOR A ROLE TRULY TO BE SEEN. YOU’VE ENTRENCHED ME SO DEEP, THAT HAS HELD ME TO KEEP, THIS ILLUSION THAT I AM A CONTINENTAL VILLAIN.
 
The concept behind the casting portfolio of Bela Lugosi was to illustrate his dire attempts at addressing his plea to be cast in non-horror roles. Bela Ferenc Dezso Blasko, commonly known as Bela Lugosi was a Hungarian actor of stage and screen during the early 1900’s. Through his association with Dracula (in which he appeared with minimal makeup, using his natural, heavily accented voice), Lugosi found himself typecast as a horror villain in such movies as Murders in the Rue Morgue, The Raven and Son of Frankenstein to name a few for Universal. His accent, while a part of his image, limited the roles he could play.
 
The Road Back To Restoration Casting Portfolio is exactly that which it names - an actors portfolio.
Consisting of a curriculum vitae form, signed autograph, actors portfolio booklet and a cd with Nouvelle Vague’s ‘Bela Lugosi’s Dead’  track embedded on for the the motion picture directors to listen to whilst reviewing his portfolio.
 
All the contents of the portfolio were placed within a white leather rendition of a King James Bible, playing on Lugosi’s attempts of prooving to the industry that he is not evil but pure of heart, not a villain but a normal human being wanting to break type by auditioning for other roles.
 
The underlying theme of this was the fact that Bela Lugosi was not seen for who he really was and wanted to be. He was invisible in terms of potential and unappreciated,  which indirectly lead to his demise.
Booklet excerpt {found image}
"The Bats Have Left The Bell Tower" - Nouvelle Vague
     I am not a monster but a normal human being searching for a role truly to be seen. You've entrenched me so deep, that has held me to keep, this illusion that I am a continental villian - by jodia steenkamp
 
Booklet excerpt {found image}
Booklet excerpt
Booklet excerpt {close up}
Self portrait Autograph of Bella Lugosi {found image that I refabricated and altered}
{3 Booklet excerpts}
packshot detail
Bela Lugosi's Casting Portfolio - showing his attempts to persuade film companies that he is pure of heart and not limited to villian roles such as Dracula
packshot detail
"please play during profile reviewing - Disc 1"
Bela Lugosis Dead (Bauhaus) - Nouvelle Vague
Thank you
Casting Portfolio of Bela Lugosis
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Casting Portfolio of Bela Lugosis

Brief: CREATE AN INNOVATIVE PIECE OF DIRECT MAIL / PROMOTIONAL ITEM FOR A WELL KNOWN PERSONALITY OF YOUR CHOICE. THE PERSON MAY BE FAMOUS, OR IN Read More
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