Pixel Vault - Identity
Founded in 2021, Pixel Vault is a blockchain technology company focused on leveraging crypto-native assets across a variety of mediums.
As Pixel Vault rapidly expanded its IP across these mediums, Raw & Rendered was tasked with evolving their identity into something that could support broad applications.
Inspiration was derived from the legacy logo created by illustrator Chris Wahl and developed into a scalable, simplified and more easily recognizable update. The design process for Pixel Vault's identity was a collaborative journey, inspired by notions of creativity, exploration, gaming, art, pixels, security, storage, digital assets, and community.
To celebrate and formally announce the new Pixel Vault identity, Raw & Rendered was also tasked with creating this launch film.
Design, Animation, Identity,
Short // 0:30 // 2022
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CREDITS
Concept, Design, Animation: Raw & Rendered
Illustrations & Sketches: Chris Wahl
Illustrations & Sketches: Chris Wahl
Music & Sound Design: Jason Klos
Still Frames
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a72702106881507.6538704f1d3b7.jpg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4afcfc106881507.6538704f1e0dd.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9e1292106881507.6538704b2523d.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/461c3b106881507.6538704b26227.jpeg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7cf72e106881507.6538704f19692.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/404ea6106881507.6538704ba20c5.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a0864a106881507.6538704ba3879.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e5e882106881507.6538704ba0bed.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/247d2f106881507.6538704c575b7.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/475e40106881507.6538704c565dd.jpeg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9bae5b106881507.6538704f1aff4.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d0fb8a106881507.6538704cbd789.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/cd4435106881507.6538704cbe4ac.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3ac9e1106881507.6538704d5b357.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/a42dbb106881507.6538704d62681.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/cb9295106881507.6538704d608ce.jpeg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9783e7106881507.6538704f1c8b2.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6b2a86106881507.6538704de955e.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b1e65f106881507.6538704dea462.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/96c342106881507.6538704e713c4.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/041d6a106881507.6538704e6fe04.jpeg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/3937cd106881507.6538704e70910.jpeg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/67a919106881507.6538704f1bb11.jpeg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/572868106881507.6538704f1a507.jpg)
Design & Animation Process
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/60473c106881507.6538a1e4e1d21.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/21129f106881507.6538774a23982.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/e6d69c106881507.6538774a24859.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/d04060106881507.6538774a9eb24.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/1a9dbf106881507.6538774a9fa06.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/015422106881507.65396832c5c41.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/8631e9106881507.65396832c683e.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200_webp/e00cb3106881507.65396832c5056.gif)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/64dfc3106881507.6538774bf094a.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/81d2f4106881507.6538774b46c4e.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6b505e106881507.6538774b478bb.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/1400/948cf1106881507.6538774b45ce8.jpg)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/2ff29f106881507.6538a1e4e2b57.gif)
Illustration by Chris Wahl
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9b1619106881507.6539893fab0f0.gif)
![Ident animation logo animation concept direction](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b0be47106881507.6539893faa11b.jpg)