At Green Park I worked as a Community Manager PL for the Unilever project ALL THINGS HAIR BR, creating all the editorial plan and approving with the local manager an also with the general content manager in UK.
My routine was:
- creating posts (layouts/designs via CANVA);
- copies;
- translation of some content from outside BR;
- development of monthly report via ICONOSQUARE;
- creating covers for each subject on the blog too;
- briefing with UL's influencers and if we were going to use some content I had to do the script for the editor with letterings and stuff;
- also covered the social listening part of the instagram;
- check for insights on new content that we could use like memes and hair tips.
Participated in a self-esteem of the black women live with the influencer Nicole Balestro which I scripted the whole conversation with possible questions for her to answer.

Created a new strategy based on new influencers (and why we should use them) that could aggregate more to the project in isolated events or even on short contents for IGTV/YT.

A few content that I developed (layout/design + idea + copy + script):
Live with Nicole Balestro: https://www.instagram.com/tv/CCWsZf-nICj/?igshid=1kv1inxpxmzh3
Influencers LGBTQ+ to follow: https://www.instagram.com/p/CBvd3RXAfoy/
Post with finalization tip by Rayza Nicácio: https://www.instagram.com/p/B-XLGp9Ahtz/
Influencers with curly hair for you to follow: https://www.instagram.com/p/CBilwvnA_3X/
#ShareBlackHistories: https://www.instagram.com/p/CBbZpzPJhQW/
Meme post: https://www.instagram.com/p/CCd1LbkAn4W/
Beyoncé meme hair: https://www.instagram.com/p/CAD9q36gGj-/
Tips given by the team: https://www.instagram.com/p/B-FruzoA7iP/
Hair rituals around the world: https://www.instagram.com/p/CCQ8SVJAyn2/
Hair routine with Nanaths: https://www.instagram.com/p/B-kDTSsgJNg/