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Package|品鉴极致-赤壁流霞


赤壁流霞

Client_泽悟
Design Guidance_Bosom
Designer_L·Chao
Photography_Hello小方
Time To Market_2020

泽悟,品牌定位「江湖侠客」,产品以岩茶为主,旗下「品鉴极致」限量单品系列皆产于其自有的武夷山特殊山场。

赤壁流霞—九道火肉桂
好薄者不宜,嗜弄者尤佳

丹霞岩壁久霖化髓以养之茶。精制五关,焙出九道。于火中千回百转,若凤凰涅槃,历时数载,入口即化,气韵悠长,汤质厚重绵长,直下千尺,好薄者不宜,嗜弄者尤佳,性宜久眝,藏之愈久愈得臻味。

盒型,抽屉封套结合中国古代书型盒。古代岩壁上刻篆的文字大多为隶书,故字体选用隶书,并进行设计调整,从而呼应茶叶的生长环境—丹霞岩壁。且由于茶叶经过九次焙火,其汤色呈现独特的紫红色,针对该款产品最为突出的记忆点—汤色,选择恰如其分的色彩。

Zewu, brand positioning "Chivalrous Expert", the main products are rock tea, and its limited-edition single-product series "Extreme Taste" are produced in its own special mountain farm in Wuyi Mountain.

Chibi Liuxia-Nine Fire Cinnamon
Not suitable for people with the light taste, especially suitable for heavy taste

The Danxia rock wall is long-lind to cultivate the tea. Refining five levels, baking nine. Thousands of revolutions in the fire, if the phoenix nirvana, after a few years, the entrance will melt, the aura is long, the soup is thick and long, straight down a thousand feet, not suitable for people with the light taste, especially suitable for heavy taste. The longer it is stored, the more precious it is.

Box type, drawer cover combined with ancient Chinese book box. Most of the characters engraved on the ancient rock walls were official scripts, so the fonts were selected from official scripts and the design was adjusted to echo the growing environment of tea—Danxia rock wall. And since the tea leaves have been roasted for nine times, the soup color presents a unique purple-red color. For the most prominent memory point of this product-the soup color, choose the appropriate color.

Package|品鉴极致-赤壁流霞
Published:

Package|品鉴极致-赤壁流霞

Published:

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