Illustrations for craft beer labels
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Task
Creation of a series of beer labels for a local brewery in Vietnam. Each label must reflect the character of the selected beer. The illustration on the label creates its own story to attract the consumer.
About
Some of the label elements were taken from my adobe stock vectors.
While working on the design of the brewery, the image was reinterpreted to match the concept.
I have been the author of this platform for selling illustrations for several years. You can find these and many other themes in my portfolio on Adobe Stock. Illustration is a reworked digital art reworked and colored in Adobe Illustrator using the WACOM Cintiq 13 HD.
Beer Blond
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About
The theme of beach entertainment was chosen for a light blonde beer.
The illustration includes a lineup of waves and a piece of tropical beach where young people go about their hobbies. Various sports disciplines such as surfing, kitesurfing and windsurfing. Black cats is a local brewery and its labels reflect part of Vietnam's beach culture.
Beer Pilsner
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Used
You can view or buy the clip art you like by following the link
The main color for the illustration was selected in Pantone 20-0105 TPM.
About
Black cats pilsner vividly reflects the modern direction of cyberpunk. The illustration is filled with references to digital technologies, virtual reality cybernetics. The whole label is a fantasy for a futuristic future.
Beer Oatmeal Stout
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You can view or buy the clip art you like by following the link
Steampunk robotic composition, a fantastic device to decorate your design.The main color for the illustration was selected in Pantone 20-0045 TPM.
About
Dark stout taste is more traditional. The idea of this beer is steampunk. This technology has rather decorative and applied aesthetics and is based on the energy of steam, stills, pipes and liquids. Your dark beer as well as your morning coffee goes down the pipes to get ready for you.
Beer Mango Ne-Ipa
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You can view or buy the clip art you like by following the link.
Mango fruits sketch style vector illustration Composition of exotic fruits.The main color for the illustration was selected in Pantone 20-0127 TPM.
About
For a light, manga-flavored fruit beer, we decided to take a fantasy journey into space. The label represents a space of planets, meteorites, and asteroids that represent mangoes in different conditions. The label design is as bright and unexpected as the taste of mango fruit.
Printing design is one of the stages of preparation of advertising and information printing products. It allows you to attract the audience's attention and sell products among competing analogues. For this project, I developed a set of printing products, booklets, flyers, menus for points of sale, Cup holders, and leaflets. My main goal here is to make the "picture" bright and attractive through design.
