OLA + BARBIE. YOU CAN BE ANYTHING.
With Ola and Barbie teaming up to produce ice creams. The team set out to turn those ice creams into motivations for younger girls to dream big. With our sights set firmly on the vision, we developed an integrated campaign that captured the hearts, imaginations and tummies of the nations future females. Freezing stereotypes and resulting in a ton of ice cream being eaten. The proof was literally in the pudding. Proving that doing good is good for business too. 


60sec TVC




Case Study


Credits

Agency

The Niche Guys

Account Management
Lia Ottanelli, Leigh Augustus

Agency Art Director
Skye Steen, Dylon Dreyer, Mika Botha

Agency Producer
Nasiphi Sibidla

Production house
OSU Productions

Film Director
Tumelo Moropa

Brand Representative
Shamiel Randeree, Lauren VanWyk, Odele Sheik, Kristen Harris

Executive Creative Director
Cameron Krieger

Creative Director
Tyrone Andrey, Dylon Dreyer

Illustrator
Skye Steen

Photographer
Belinda Keppler

Strategist
Tyrone Andrey, Cameron Krieger, Vanessa Moodley, Tyrone Ping

Writer
Tyrone Andrey, Cameron Krieger


Ola+Barbie. You can be anything.
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