OLA + BARBIE. YOU CAN BE ANYTHING.
With Ola and Barbie teaming up to produce ice creams. The team set out to turn those ice creams into motivations for younger girls to dream big. With our sights set firmly on the vision, we developed an integrated campaign that captured the hearts, imaginations and tummies of the nations future females. Freezing stereotypes and resulting in a ton of ice cream being eaten. The proof was literally in the pudding. Proving that doing good is good for business too.
60sec TVC
Case Study
Credits
Agency
The Niche Guys
Account Management
Lia Ottanelli, Leigh Augustus
Agency Art Director
Skye Steen, Dylon Dreyer, Mika Botha
Agency Producer
Nasiphi Sibidla
Production house
OSU Productions
Film Director
Tumelo Moropa
Brand Representative
Shamiel Randeree, Lauren VanWyk, Odele Sheik, Kristen Harris
Executive Creative Director
Cameron Krieger
Creative Director
Tyrone Andrey, Dylon Dreyer
Illustrator
Skye Steen
Photographer
Belinda Keppler
Strategist
Tyrone Andrey, Cameron Krieger, Vanessa Moodley, Tyrone Ping
Writer
Tyrone Andrey, Cameron Krieger
Agency
The Niche Guys
Account Management
Lia Ottanelli, Leigh Augustus
Agency Art Director
Skye Steen, Dylon Dreyer, Mika Botha
Agency Producer
Nasiphi Sibidla
Production house
OSU Productions
Film Director
Tumelo Moropa
Brand Representative
Shamiel Randeree, Lauren VanWyk, Odele Sheik, Kristen Harris
Executive Creative Director
Cameron Krieger
Creative Director
Tyrone Andrey, Dylon Dreyer
Illustrator
Skye Steen
Photographer
Belinda Keppler
Strategist
Tyrone Andrey, Cameron Krieger, Vanessa Moodley, Tyrone Ping
Writer
Tyrone Andrey, Cameron Krieger
