BROOKS OUTDOOR RETAILER TRADE SHOW BOOTH
I concepted and designed these assets for the Brooks Outdoor Retailer Trade Show Booth. The Brooks campaign at the time was entitled "thank you running" and consisted almost entirely of user-generated content (UGC).
One challenge was to find a way to have these images from social media (Instagram, etc) print at such a large size without losing quality. My solution was a collage-based design which allowed me to keep the problem images smaller, therefore higher quality, and it also served to highlight some of the more dynamic images featuring our apparel.
Role: concepting, design
