Claudiu Dunga's profile

Olga Diana Török - Business Cards

As usual old friends come to us with interesting and challenging projects. We are a curious bunch here at Xceed - We design, so we accepted the challenge to design and produce a cool business card.

The card is inspired by pop-up books and various projects done by other talented people before us. We felt the need to show our approach to this kind of project and leave our fingerprint on the market. We were here! :)
We started the proof of concept with an existing portrait. I decided to sketch it and prepare a vectorial file so we cand draw it using our cutting-plotter.

We also started making cutting experiments on our reliable Mimaki cutting-plotter using all types of heavy paper laying around our studio.
Everything looks ok, with exception of a few rough edges.
We scheduled an afternoon to shoot on the street and had some fun walking around and taking hundreds of shots. She's a very talented actress so we needed to capture her personality and great facial expression.
 
Finally stubled upon a white garage door that provided an excellent background texture. THE texture! :)

It was a great walk through town, good weather and mood! :) 
Now, back to the office to edit and retouch the final photo!
We set up the layout and sent it to the printers for test prints on different paper.
We tested various papers and finally chose Fedrigoni Sirio Pearl White, 300 g/sqm.
It's lighter than Colotech matte paper, has a pearl finish and great rigidity.
Still need to iron out the rough edges.
 
Thinking...
Finally we have the finished production workflow.
All is good again! :)

We customized a Mimaki Cutting-plotter knife so we can cut cardboard.
Because we encountered problems in cutting the full card, we only cut the shape around the head. The rest was done using a heavy duty electrical guillotine and corner rounding machine.

See for yourself below.
Critiques and appreciation are welcome. :D
Thank you!
Olga Diana Török - Business Cards
Published:

Olga Diana Török - Business Cards

Business card design, printing and finishing. An unusual project.

Published: