The Arbeitskreis Sexualität + Gesundheit Trier enabled us to redesign their logo as part
of the typography lecture. Which developed from the "Regional AIDS Advisory Board"
of the city of Trier and deals with questions from the intersection of the topics of
sexuality and health.
of the typography lecture. Which developed from the "Regional AIDS Advisory Board"
of the city of Trier and deals with questions from the intersection of the topics of
sexuality and health.
Targets:
›Get rid of the pure HIV / STI topic
›Reflect the competence of the medical team and volunteer work
›Develop a strong brand without stigmatization
›Get rid of the pure HIV / STI topic
›Reflect the competence of the medical team and volunteer work
›Develop a strong brand without stigmatization
In order to do justice to the different areas that the working group covers, I developed
a variable word-image-mark. As picture elements, I chose different hand gestures in order to focus on personal support as helping hands.
a variable word-image-mark. As picture elements, I chose different hand gestures in order to focus on personal support as helping hands.
From the design elements, which I derived from the logo, I was able to create further applications for the needs of the working group.
