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"Design Guide to Beer Label Requirements"
Lynn Spooner, Creative Director
"Design Guide to Beer Label Requirements"
Lynn Spooner, Creative Director
SUMMARY:
Designing a beer label that is both creative and compliant with TTB regulations can be a daunting task! Whether you’re a graphic designer creating a new beer label or a brewery seeking a designer to create it for you, you’ll want to be up to speed on the details of the mandatory elements and how they affect the design of your label. This Design Guide to Beer Label Requirements will help you get the details correct from the get-go, avoid your COLA label application from getting rejected by TTB, and keep beer releases on schedule.
Designing a beer label that is both creative and compliant with TTB regulations can be a daunting task! Whether you’re a graphic designer creating a new beer label or a brewery seeking a designer to create it for you, you’ll want to be up to speed on the details of the mandatory elements and how they affect the design of your label. This Design Guide to Beer Label Requirements will help you get the details correct from the get-go, avoid your COLA label application from getting rejected by TTB, and keep beer releases on schedule.
The Design Guide to Beer Label Requirements covers the basics of malt beverage labeling requirements:
1. Brand Name
2. Class & Type Designation
3. Name & Address of Producer/Bottler
4. Net Contents
5. Alcohol Content
6. Health Warning
7. Country of Origin (for imported beverages)
8. Draft or Draught
9. Disclosures for Specific Ingredients
10. Lite/Light/Low Carb
The Guide also provides more information on the following:
• Voluntary Nutrient Content Statements
• The Voluntary Disclosure Initiative
• Voluntary Independent Craft Brewer Seal
• Voluntary Allergen Statement Prohibited on Beer Labels
• Preparing Your Label Images for Upload to TTB’s Online Application
Keywords: packaging, labels, can design, beer cans, malt, beverages, alcohol, beer, ttb, guidelines, requirements, regulations, mandatory, compliant, The Advertising, Labeling, and Formulation Divsion, ALFD, Alcohol and Tobacco Tax and Trade Bureau, Certificate of Label Approval, COLA, craft brewery, prohibited on beer labels, prohibited on beer cans, Ball, Crown, Ardagh Group, Berlin Packaging, Dion Label Printing, Fox Tag & Label, Labeltronix, Inland, resource, Malt Beverage Alcohol Manual, lager, ale, porter, stout
