Integrated digital campaign for Westpac's most rewarding card Altitude Black.
I was given an opportunity to come up with series of digital concept & exections.
-Dynamic scraping banner (Expedia & Ticketek)
-Interactive ipad ad
-Interactive landing page
-Interactive outdoor adshell
-Responsive landingpage (Desktop & smartphone)
Clare Austin (Copywriter)
Karl Raynold (Digital CD)