Veruscoffee
A special coffee must meet international technical criteria to be classified as special. He must have a score on a specific scale above "x" points. But for ordinary people, who don't know about specialty coffee, this often doesn't matter. They just want to taste a good, delicious, different drink and this drink Veruscoffee affectionately calls "cafezão".
For Veruscoffee, the show is in the experience that provides those who drink a good coffee prepared or delivered by it. It is in the affection and care shown in the packaging, in the delivery messages, in the service, in the preparation of the exclusive foods from your own kitchen.
During the pandemic, the company redefined its operating strategies, including the focus on delivery and needed a visual identity that mainly demonstrated its affective, welcoming and emotional side.
