Best Buy - The Race
As lead animator on this spot for Best Buy, I was tasked with bringing Jaiqi Wang's awesome designs to life helping our character find his inner Ninja Warrior to boost productivity and overcome the obstacles of a busy day.
Being that this was the most character animation I've ever done, this project was quite challenging but very rewarding and I'm proud of how it turned out. I was responsible for animating the first three scenes, putting on the final touches/finessing the finish line shot and umbrella transition animated by Zachary Antell, and creating the final animation for the last shot blocked out by Hao Li.
Role:
Lead Animator
