Authentic Tea House 淳。茶舍 is a tea brand under The Coca-Cola Company, which provides a variations of unsweetened tea in the market. In 2020, the brand has launched the Wellness Platform 功能系列, focusing on the functional benefits it brings to consumers. Revamped product packagings are also introduced during the launch of this new Wellness Platform.
^typography design for variant name
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Client: Authentic Tea House@The Coca-Cola Company
Agency: Communion W
Creative Director: Joel Chu
Art Direction(video): Lokyi Lee
Packaging Design: beck wong
thank you
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