Valentýna Landa Filípková's profile

The Irresistible – Retail Installation



A shop window designed for the Koruna Pralines in Brno, Czech Republic. It was created in collaboration with the ATEPE as an entry to the VYLOHA ROKU 2020, competition and cultural event organized to supports local business(connect local retailers and designers) with effort to reduce visual smog in the city.




The Irresistible 
Three artifacts, three stages of development - from the elementary part to the perfect praline. ​​​​​​​
During the day, a decent shop window following the interior elements with a surreal touch. 
After dark a representation of desire: Do not hesitate and treat yourself. ​​​​​​​




The design reflects the traditional storing of pralines. The used materials are produced from the assortment of the shop and can be reused or composted after the installation.




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The Irresistible – Retail Installation
Published:

The Irresistible – Retail Installation

Three artifacts, three stages of development - from the elementary part to the perfect praline. During the day, a decent shop window following Read More

Published: