Rebranding Project (Proposal only)

The concept behind the brand logo and the whole identity is the Arabic calligraphy, I created the Arabic name of the brand in modern Arabic font to combine between the originality of the Arabian brand and I created it in a modern way to express that SCCI is a modern, new and updated entity.

The blue is the sky color, why, because when you look at the sky you will see that there are no limits and this is what the SCCI vision is, there are no limits for future plans and economic ideas for growth and serving community and members.