P-Box
快递箱设计
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By innovating the product structure, the design transformed small common objects that are easily forgotten by people into something more useful and meaningful. P-Box is an innovative project for the brand Pampers. Its purpose is to transform common cardboard shipping boxes into something special. The intention is to express the idea of “small actions can make a great difference”.
In this massive online shopping industry in China, the shipping boxes became one of the largest recyclable waste. According to the statistics, every year, there are 50 million tons of discarded cardboard boxes became waste in China. The cardboard box is so simple and normal that people have gotten got used to ignore. Design created a series of innovative cardboard boxes with simple structure. Through different topics and concepts, design did not just meet the basic functionalities for daily uses but also other humanitarian benefits, such as compartmentalizing wastes, giving homeless animals a shelter etc. This brought an entirely different perception on such ordinary thing, this huge contrast brought awareness to the public that “small actions can make a great difference”.
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P-Box是为品牌Pampers完成的一套纸盒配送箱创新项目。这个项目的目的始终如一的表达了“微薄之物却意义非凡”的意义。配送纸箱在如今网购盛行的年代成为了人们生活巨大的消耗品，中国每年有近5000万吨的废弃纸箱形成的垃圾，正因为纸箱盒太过普通和常见，人们很容易将其忽视而摈弃。设计通过简洁的创意将配送纸箱实现了多种多变的日常用途，实现了垃圾分类，流浪猫居所等公益功能，让普通简单的纸箱赋予了不一样的意义和价值，与其稀松平常的认知形成了鲜明的对比，也更一步的表达了无论是微薄之力还是稀松之物，都可以给我们的环境和周遭带来非凡影响的意义。
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