EVERWOOD is the real alternative to hardwood for outdoor use. Combining the best properties of wood and plastic, EVERWOOD is Wood Plastic Composite (WPC), a versatile new generation material that is fast replacing others in a wide range of applications.
Manufactured from recycled products, looks, feels, works like wood, lasts the test of time and is recyclable. EVERWOOD has the appearance and qualities that some of the best species of timber possess combined with the durable characteristics of high density plastics making it a low maintenance, superior and the preferred outdoor material over natural hardwood.
EVERWOOD was chosen to convey:
· A product that is the best substitute to wood
· A product that is better than wood itself
· A products that lasts forever (properties, characteristics and aesthetics)
· A product that is sustainable in terms of raw material
· A product that is recyclable
Brand EVERWOOD needed to be projected as new generation product with the aesthetics of wood and the tough characteristics of Composites. So the logo had to have a blend of wood as a new gen product.
As a parent company Indigo works on Quality, Innovative products and concepts, Good service and Joy as its primary DNA.
KEYWORDS: Sustainable. Recycle. Strong. Durable.
