Brief
Find a way to market the Burger King delivery app as a better alternative to third party apps, aiming specifically at people aged 18-24. Create a promotional video to convey the concept as well as an infographic to represent research done.
Focus
Matching the Burger King identity and personality and finding a way to make the app fun to the age demographic.
Result
Game extension to the Burger King app delivery experience where the customer must guess a time that will narrowly beat the time it takes for their order to be delivered.
Second place . Campaign video . After Effects and Premiere Pro .
Infographic . Illustration and labelling . Illustrator and Indesign .
