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IMOGA MUSEUM
Imoga Museum, Süleyman Saim Tekcan
It is a graphic arts museum established in Istanbul and located in Üsküdar. A large part of the museum collection consists of works produced in original print type.
It is a graphic arts museum established in Istanbul and located in Üsküdar. A large part of the museum collection consists of works produced in original print type.
Brand Identity
IMOGA MUSEUM - BRAND IDENTITY
EN
While working on the logo and corporate identity of the Imoga Museum, Süleyman Saim Tekcan was taken as a reference. Since Tekcan was an artist who often used the figure of a horse in his works, a logo was created by linking the figure of a horse to typography. Since this figure is a symbol integrated with Süleyman Saim Tekcan, this figure was used. After creating the logo, the textures formed after printing the logo with original printing techniques in the form of linoleum printing were included in the logo.
Corporate identity design was designed with a modern and minimal design approach. Corporate identity design, created with a corporate color palette that takes its color from tile ink, was inspired by the distribution of ink over water and paper.
TR
İmoga Müzesi'nin logosu ve kurumsal kimliği üzerinde çalışırken Süleyman Saim Tekcan'ı referans olarak alındı. Tekcan eserlerinde sık sık at figürünü kullanan bir sanatçı olduğu için, at figürünü tipografiye bağlayarak bir logo oluşturuldu. Bu figür, Süleyman Saim Tekcan ile bütünleşmiş bir sembol olduğu için bu figür kullanıldı. Logoyu oluşturduktan sonra Linol baskı şeklinde logoyu özgün baskı teknikleriyle basıldıktan sonra oluşan dokular logoya dahil edildi.
Kurumsal kimlik tasarımı, modern ve minimal bir tasarım anlayışı ile tasarlandı. Çini mürekkebinden rengini alan kurumsal renk paleti ile oluşturulan kurumsal kimlik tasarımında, mürekkebin suyun ve kağıdın üzerindeki dağılışından ilham alındı.
