CULVER'S BIG TYPE AD CAMPAIGN
Advertising CampaignThis is an ad campaign intended for public transit in order to promote Culver's in midwestern Illinois. The big, bold, upper-cased type is utilized as the focal point to capture the attention of pedestrians looking for something to satisfy their hunger. Culver's is a company that prides itself on its farm fresh ingredients and made to order burgers, in which the ads display with professional and close-up photography.