Building An Entertaining Platform - A UX Case Study
Intro
After a long week of hard work, people want to have fun on weekends.. hang out with friends, try new activities, have a fine meal, or just chill in a nice relaxing place.
How to find these places?
Is There A Problem?
Time to UX Research. I’ve put on some questions on a survey using google forms
After a long week of hard work, people want to have fun on weekends.. hang out with friends, try new activities, have a fine meal, or just chill in a nice relaxing place.
How to find these places?
Is There A Problem?
Time to UX Research. I’ve put on some questions on a survey using google forms
- How do you discover new outing places?
- What are the key factors that you consider on trying to find an outing place?
- What are the problems you face on finding a new outing place?
- If you are a group, how do you land on a time and a place?
- What are the problems you face while trying to find a place with your friends?
Findings
I got around 40 responses, analyzed them into 3 categories
- What are the key factors that you consider on trying to find an outing place?
- What are the problems you face on finding a new outing place?
- If you are a group, how do you land on a time and a place?
- What are the problems you face while trying to find a place with your friends?
Findings
I got around 40 responses, analyzed them into 3 categories
Problems
Place Key Factors
Finding New Places Ways
The Business Model
I think we are on top of something here. There are some problems and needs, A business opportunity as well! let's try to model them.
I think we are on top of something here. There are some problems and needs, A business opportunity as well! let's try to model them.
Building A Business
Increase supply to provide content variety and quality
Scrape online places
List every place for free
Solid rating &review process
Increase demand to provide value
Build a strong search
Tack good care of SEO
Marketing
Visual Design
Please leave your valuable feedback to improve.
Appreciate if you enjoyed it.
Appreciate if you enjoyed it.
