中科育成总部基地 - 导视设计

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中科育成总部基地位于深圳市龙岗区观澜片区，一期开发总面积约12w平方米。业态为长租公寓、办公。

我们为中科育成总部基地设计了一套数字及英文字体，希望以字体本身的造型作为导视识别的主要元素，尽量减少其他的结构和抒情的装饰，以期让人们直接清晰地捕捉到导视的信息，减少不必要的寻找。每个楼栋编号导视的机构由上下两层角度成90°的数字组成，以照顾更多角度的观看。

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团队成员：
创意总监：张烁
设计总监：王小阳
设计师：王小阳、赵炯燊、邹景裕、李爽、刘玉清、钟晓莉（实习）

内容：导视设计
规模：120,000平方米
地点：深圳，龙岗
周期：2019.5 - 2020.6

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建筑设计：局内设计咨询有限公司(ingame office)
标识摄影：胡康榆

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Chinese Academy of Sciences (Shenzhen) Incubation Headquarters Base is located in the Guanlan area of Longgang District, Shenzhen, the first phase of the development covers about 120,000 square meters. The business type is long-term rental apartments and office buildings.

We designed a set of numeric and English fonts for Chinese Academy of Sciences (Shenzhen) Incubation Headquarters Base, hoping to use the shape of the fonts themselves as main elements of the guide identification, and minimize other structures and lyrical decorations. In this way, people can capture the guide information direct and clear while reducing unnecessary searching. The number guide mechanism of each building consists of numbers with an angle of 90° between the upper and lower floors to meet multi-angle viewing demands.

Team members:
Creative director: Zhang Shuo
Design Director: Wang Xiaoyang
Designers: Wang Xiaoyang, Zhao Jiongzhan, Zou Jingyu, Li Shuang, Liu Yuqing, Zhong Xiaoli (internship)

Work content: guide design
Scale: 120000 square metres
Venue: Longgang, Shenzhen
Project cycle: 2018.5-2020.6

Architectural Design: ingame office
Logo photography: Hu Kangyu

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