Client: Punjab Commission On The Status Of Women - an entity working on women rights in Pakistan.
The Project: Branding and communication for 'Women Innovation Network' (WIN) - a women-centric incubator supporting women entrepreneurs. The brief was to create minimal, original brand identity that resonates with the target audience.
Initial logo iterations - illustrating emphasis on network
The final logo created was around the idea of women-centric innovation network and also highlighted the 'i' which signifies innovation, inclusion and independence. Colours were kept natural; teal represents self-awareness and reliability and purple symbolises power and creativity, while grey balances and neutralises the mark.
Social Media Artwork
Brochure Design - representing WIN - Women, Innovation, Network and Services of the incubator
Rollup Design
Logo placement in space
