Xiaomi MI DOT
Xiaomi Corporation is a Chinese electronics company with 31% overall smartphone market share in India. This project is made as an exploration of a peculiar product line in smartphone industry. MI DOT a Business Smartphone made for professional who need extra.
Design Approach
The task was to build a dynamic teaser showcasing attributes of the product. The MI DOT evokes class and elegance and yet accentuated tough operations done in professional life. I began with building out dozens of storyboards and visual styles. This served as a roadmap of the entire video.
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