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InterContinental Visual Rebranding
InterContinental Unofficial Rebranding

This hotel is one of the biggest chains of luxury brands around the world! Their logo was last updated in 2002 and I thought it's about time to give it a refreshment! ⠀

The concept is basic to maintain brand equity which is the capital "I"!  But with a bit of concept and logic behind it to give it more perspective.⠀

Disclaimer

This is a fictional project! IHG & Intercontinental has nothing to do with it, it was not commissioned, and it was created for practice purposes only!
 


InterContinental Visual Rebranding
10
144
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Published:

InterContinental Visual Rebranding

InterContinental Unofficial Rebranding ⠀ InterContinental logo was last updated in 2002 and I thought it's about time to give it a refreshment! ⠀ Read More
10
144
4
Published:

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