CLIENT
BBC1
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AGENCY
Red Bee
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The BBC asked Red Bee to create an innovative piece of content to promote Luther Season 3 on BBC1

 

I felt an interactive trailer would be a new and exciting concept, which fits the narrative of the show and also allowed us to use all the extra content that was available for us online. 

 

The trailer was promoted on the Luther Facebook page, it recieved 10,000 likes and 35,000 individual views