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亮泉工業有限公司 LCNIAL Exhibition VI Design
過往參加海外商業展覽形式 Past
中小企業以往參與海外展覽,通常都以簡便形式呈現整體視覺,例如:吊掛幾幅內容煩雜細小的A1海報、展示桌面鋪層皺摺滿面的布塊放置展品、簡單文宣DM無規劃性設計並隨意放置...等,這些細節沒有經過綜合規劃、分析、評估並執行,已無法達到廠商對公司產品與形象產生信心與信任,也漸漸不符合現代展場規格的精緻模式,所以現行勢必著重企業形象上的規劃,以達到吸引來賓與企業氣勢的展現。
In the past, SMEs participating in overseas exhibitions usually presented the overall vision in a simple form, such as hanging a few small A1 posters with complicated content, displaying the crumpled cloth on the tabletop to place exhibits, simple propaganda and DM unplanned design and Place them at will...etc. These details have not been comprehensively planned, analyzed, evaluated and executed, and manufacturers have not been able to achieve confidence and trust in the company's products and image, and gradually do not meet the exquisite model of modern exhibition specifications, so the current must be focused The corporate image is planned to attract guests and show corporate vibe.
展覽展場視覺設計 Exhibition design
設計使用元素 Element
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提案 Proposal 01
利用客戶所製造的各種不同規格產品的外觀,繪製成向量形式​,再結合公司本身的標準色與輔助色與五大精神標語,以大面積的方式直接做展現,不但跳脫以往枯燥乏味的海報,以企業識別視覺系統化,為整體達到視覺吸引、表現出企業的專業性以及與眾不同的氣勢。
Utilizing the appearance of various products of different specifications manufactured by customers, drawing them into vector form​, combining the company's own standard colors and auxiliary colors and the five spiritual slogans to directly display in a large area, not only to escape the boring posters of the past , Systematize the visual recognition of the enterprise, achieve visual attraction as a whole, and show the professionalism and distinctive momentum of the enterprise.
提案 Proposal 02
一樣利用產品外觀,以向量形式繪製接近真實感的展品樣貌,並結合客戶公司英文簡稱,直接以放大展現,再透過巧妙的排版,以達到碩大與特殊的視覺感。
Similarly, the appearance of the product is used to draw the appearance of the exhibits close to the real sense in vector form, combined with the English abbreviation of the client company, directly enlarged and displayed, and then cleverly arranged to achieve a large and special visual sense.​​​​​​​
型錄設計 Catalog design​​​​​​​
以這次海外展覽主視覺做系列性延伸設計,朔造出規模與專業感。
Using the main vision of this overseas exhibition to make a series of extended designs, creating a sense of scale and professionalism.
名片設計 Business Card Design
印刷:特別色+四色印刷|材質:風華紙290g|加工:燙亮銀+水性上光
PRINT/ PANTONE+CMYK|Material/ 風華紙 290g|Processing/ Hot stamping + Aqueous coating
信封設計 Envelope design
Year |2020
Client|亮泉工業有限公司 LCNAIL
Design|月白設計顧問有限公司 LBD
Service|展覽展場視覺設計 Exhibition design、型錄設計 Catalog design、名片設計 Business Card Design、信封設計 Envelope design
亮泉工業有限公司 LCNIAL Exhibition VI Design
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亮泉工業有限公司 LCNIAL Exhibition VI Design

1
51
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Published: