The Ronald McDonald House in Greater Cincinnati began a Young Professionals group in the spring of 2013: the Red Shoe Crew. They asked for a logo that could stand on its own but that would also coordinate with their primary logo which comes from the international organization. The strong sans serif type provides a nice counterpoint to the type in the RMHC logo. Likewise the shoe illustration doesn't try to replicate the illustration style of the RMHC logo, but does use the same colors and uses simple forms.

 

Learn more about Ronald McDonald House Charities of Greater Cincinnati at: http://www.rmhcincinnati.org/

 

Learn abou the Red Shoe Crew at: http://www.rmhcincinnati.org/help/volunteer/red-shoe-crew