Walden is an Atmospheric rock band from Nashville, Tennessee, whose dream is traveling around the world while the global pandemic makes this dream further away than ever. However, they came up with a crazy idea to plan a 50-state tour with a budget of $50, which is called - The Where’s Walden Tour

One day, we received this invitation to design the poster of this incredible Tour, and this poster would become the main visual to start the crowdfunding, helping this dream to come true. 

It’s a very attractive idea to combine IT and creativity. It’s also a great opportunity to participate in the US live band tour this way. Under the global pandemic, although we are too far away to attend the live tour from Japan, it still inspired us greatly.

Very soon, we held an online meeting remotely between Japan and the US. Although our language communication was not perfect, after confirming the style, concept, and details, we started the production, like the usual order, draft, line finishing, and coloring.

In the details of the illustration, we combined the elements between Walden and America. Following the theme of 'Where's Walden', there is a lot of Walden's story contained in the poster.

We put the Walden members’ sculpture on the Rushmore, where was originally engraved with the heads of four American presidents.

As the most important work of Walden, we presented their songs in an eye-catching place. Please try to find the other songs in the poster. 'Changing' is one of IC4DESIGN's favorite, please try to find your favorite Walden song from here! 

As you can see, it is called Georgia theatre, which is an important place for Walden. All members were grown up in the suburb of Atlanta and dreamed to play in this theatre. Finally, during the days when 4 members were in the University of Georgia. Walden played many times in this theatre.

Last but not least, Where's Walden!? You can see Eric grabbing the keyboard and running, but all the other 3 members are still hidden in the poster! Please try to find them all, good luck~

After the completion of the poster, it turned to the merchandise. The sales proceeds will become a part of the live tour budget. All the merchandise can be found on Walden’s website as jigsaw puzzle, T-shirts, and caps. The way of supporting them also have ‘Treat the band to a tank of gas’ and ‘Treat the band to a meal’

5 days before the announcement of this live tour, Walden erased all their Instagram posts and started the countdown day by day. Finally, on July 15th, this incredible tour was officially announced. Every time any new show is booked, the subscribed email will receive the new announcement. Until now (August 6th), 5 shows are booked, which are Georgia, New York, West Virginia, Boston, and Illinois. There are more to be announced. 

In this project, we created a poster of this 50-state Live Tour. However, not just a poster. But also played a role of this campaign's key visual, following the main concept of the tour, to tell the story of the band, generating the band's image on social media to gather the attention, becoming the merchandise to create the actual funds to achieve this dream.