I was approached to design a logo for the All American Collegiate Baseball League, a premiere
summer wood bat league in NC. As a fan and student of the great American game I was excited about the opportunity. I worked closely with the founders of the league to create a logo that they are proud of. What follows are a few preliminary directions and the final mark the owners decided to go with.
Preliminary Direction 1
Preliminary Direction 1Preliminary Direction 1
Preliminary Direction 2
Primary Logo
Alternate Logo
Custom typography throughout. The slab serif has a wide and strong stance inspired by the ideal athlete. Thank you for taking a look. Enjoy.