Branding • Art direction • Digital design
Overview
We were asked by Nike to create a new visual language that encouraged and empowered women to run a curated set of running routes via the Nike Running Club app. The Zen routes were lesser known tranquil paths that allowed runners to escape the noise of the city.
The creative was designed for use across all of Nike’s digital platforms, social media, physical events and retail outlets building up to the release of the Nike Air Zoom Pegasus 35.
Credits
Agency Stereo Creative
Client Nike
Year 2018
Client Nike
Year 2018
