iPad Application Proposal
The first was the aesthetics; we didn't want it to look like other dull travel applications, so we based it on information graphics, with the repeated shape of a circle broken into segments. The user would navigate these menus by tapping the screen and dragging their finger around to find the area they wanted.
We offset the clinical look of these information graphics by creating the element of the eye. Based around the idea that everyone's journeys and travels are different (resulting in different things being in the app) we added a more personal touch by having an opening splash screen of an eye as you open the app. This eye changed colour to suit the type of traveller you are, resulting from the amount of pictures, videos and text entries you have.