Fe y Alegría is a group of local organizations that works to provide educational opportunities to those most in need. In addition to coordinating teacher training and managing an educational radio system in 21 countries, they design and produce notebooks and workbooks to engage and inspire.
The EBA Entrepreneurship Guide(shown underneath) is a project aimed at affording those who cannot afford, to finish an unfinished high school degree. I worked with Fe y Alegría to create an eye-catching and engaging theme to effectively communicate the workbook's goal.
The design process involved extensive research into the target audience and the guide's content, resulting in a design strategy that emphasizes clarity, simplicity, and accessibility. The final designs feature a clean layout, easy-to-read typography, and engaging graphics and illustrations that help users navigate the guide's content and absorb the information.
The final designs effectively communicate the brand's message of social empowerment and access to education, reinforcing Fe y Alegría's commitment to creating a more equitable society. I am proud to say that I was an integral part of yet another example of how INTENTIONAL design can shape the world around us for the better.
