Simple gift card promo for local Italian pizzeria that opened a new café.

The owners weren't sure what they wanted in terms of marketing, so I created this as a way to promote their gift cards and up sales before the holiday season.

I wanted the staging to offer a taste of their new products - coffee & artisanal gelato - so I pulled a machiatto, scattered some coffee beans, swirled some gelato and photographed with my Nikon before editing & overlaying text.

We printed these as 5x5 labels to stick near the registers and we also posted this on the company's instagram.