Fnatic Identity
Fnatic is a global esports entertainment brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. As well as having some of the best professional esports teams, they’re also a lifestyle brand, designing and selling their own line of hardware and apparel. I worked as their Creative Director and was responsible for rolling out a complete identity update to help focus Fnatic as being the lead force in gaming & youth culture.
Role: Creative Direction, Logo Design, Graphic Design
