I took my talents to UMI (Urban Ministries, Inc.), a Christian publishing company, which produces publications for various religous denominations and organizations. When I came on board, UMI really wanted to break into the mobile industry and wanted me to guide the designs for their various products to in an effort to reach the broader, expanding audience in the mobile market.
UrbanFaith was the first of these new mobile products, with news postings and featured articles. For Christian Lovers Only and Money For Your Honey were apps that were developed for Gloo, a new mobile platform.
With each project, UMI wanted a trendy, youthful look, but also an attention grabbing and fun feel at the same time.
