— PROJECT NAME
Peach Comms
— ROLE
Logo Design
— DATE
Jun 2020
Peach Comms is a 360º boutique PR and digital communications agency. They are situated within the beauty, fashion and lifestyle space and have a strong focus on storytelling within their brand strategy
APPROACH
I began the development process by looking to combine 3 elements of the brand name – the peach, the letter P and a speech bubble to represent communication.
We decided to move to a wordmark based approach, with the peach subtly embedded in the company name.
Finally, after further refinement we wanted the peach to be more prominent within the design, along with a related icon that could be used across social.