Now.
Because we are a sum of moments lived in the present, of decisions we have made, of people who self-determining every moment according to intersections sometimes complicated, interconnected with each other, trying to find their own direction magnetically as the needle of a compass.
This project stems from the evidence that we are unique and irreplaceable, despite the apparent normality of lives that cross every day winding roads towards their dreams and that too often do not have the importance and the attention they deserve.
How many people we meet who have lives that we know are beautiful by the mere fact of being normal? The beauty is now. Here.
