Alicia Fire's profile

Food, Fashion and Fun

This unique project for a fundraiser required a Save-the-Date postcard, printed invitation with RSVP card and matching envelope, and an event sign that departed from the standard Christiana Care brand.
I attempted a vintage feel with my original design, using the bold colors
from the company palette and fonts that I felt were more legible.
However, the clients wanted an even more nostalgic feel and requested an "elegant script", so I subdued the palette, used a hand-tinted photograph and Edwardian script on the cover. The reverse side featured a 1960's era graphic from a Junior Board newsletter I colorized to match.
The event invitation (which mirrors the design of the save-the-date card and poster) included a matching envelope and RSVP card, plus a history of the Junior board on the reverse side.
The client also requested a sign to be placed at the entry.
The smock featured on all the event materials was on display as well.
Food, Fashion and Fun
Published:

Food, Fashion and Fun

This unique project for a fundraiser required a Save-the-Date postcard, printed invitation with RSVP card and matching envelope, and an event sig Read More

Published: