Condé Nast Traveller x Visit Britain
Concept:
Creating a microsite on the CNT Website called #LoveGreatBritain, featuring six stories that target different kinds of travellers. From tapping into the rich British Culture, love for Sports, developing a different Taste and traversing the Unexpected, the content talks about all things that make Great Britain stand out.
Live microsite link on cnt
Route 1:
Tapping into creating experiential content with the help of Ceros, I created microsite which gives a new look to the existing CMS with interactive elements, GIFs, illustrative maps etc.
Route 2:
Tapping into the space of Branded Content UI layout created on CMS (WordPress), the stories with dedicated banners, native story carousels and header collage were created and approved by the client.
Brand: Condé Nast Traveller | Visit Britain
Writer: Andrea Pinto
UI UX: Ayushi Teotia, Vishal Ingle
Conceptualisation: Andrea Pinto, Ayushi Teotia
© 2019 Ayushi Teotia
All rights reserved. No part of this project may be reproduced, distributed, or
transmitted in any form or by any means, including photocopying, recording, or
other electronic or mechanical methods, without prior written permission
All rights reserved. No part of this project may be reproduced, distributed, or
transmitted in any form or by any means, including photocopying, recording, or
other electronic or mechanical methods, without prior written permission
