We collaborated with the Californian outdoor brand Mountain Hardwear to create the graphic artworks for their Spring/Summer 2020 collection. Studying the different shapes, uses and materials of climbing equipment, we aimed to create a design that evoked the physical climbing experience.
Climbing requires concentration and attention to detail, such as fixing ropes and axes.
These moments, along with the sense of achievement, stay in the mind of the climber. The artworks celebrate this feeling through abstract illustrations of the tools and movements of climbing.
These moments, along with the sense of achievement, stay in the mind of the climber. The artworks celebrate this feeling through abstract illustrations of the tools and movements of climbing.
Year: 2020
Client: Mountain Hardwear
Photo: Julie Ellison
