KM Productions Branding & Corporate Identity
Logo
KM Productions (Kenneth Mah Productions) logo draws visuals from the surname of the founder Kenneth Mah Mah (马) and the company's start with photography and production services.
Logo animation
Corporate Identity
The motif used throughout the corporate identity is the shutter symbol from the logo. It is used to form a frame, symbolising the framing through the camera, highlighting information inside it. This is meant to represent the company and its beliefs to focus on important tasks and deliver results they believe in.
For the name cards, each member of the team would have a quote of their choice to describe themselves on it, making each unique with their own individual personalities.
Corporate Identity
A company stationary and team wearables were also created with the branding.
Brand Guide
A brand guide was also completed to ensure the constant application of KM Productions' identity to help create brand recognition.
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Design For: KM Productions
Done By: Kimberly Tan
2020
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