Sometimes you need to make the effort and seek to find what’s hidden.

 

Have you got the courage to find the obvious differences where everything looks the same? Here’s an outstanding collection, brave enough to show some hints and playful enough to hide some with a human touch. Introducing Calık Denim’s brand new collection: Hide & Seek With seven different lines and seven different stories, Hide & Seek offers a design experience that will transform to a collection in every designer’s hand with its hidden treasures. Some of them are obvious and some of them are waiting for your discovery.

 

Advertising Agency: RDB CG, Istanbul, Turkey
Creative Director: Tuğhan Öncü Garip
Art Director: Aytaç Ateş
Junior Art Director: Onur Demir
Copywriter: Selin Hamamciyan
Junior Copywriter: Richard Thesiger
Account Director: Zeynep Taşöz
Account Executives: Neslihan Kurkut, Cansın Ergün
Photography: Ilmisimya
Print Production: Merve Demirci
Published: May 2013

 

http://adsoftheworld.com/media/print/calik_denim_hide_seek_1
http://adsoftheworld.com/media/print/calik_denim_hide_seek_2

http://adsoftheworld.com/media/print/calik_denim_hide_seek_3