BRRR! Have an ice day (Branding)
Brrr is an ice cream brand. We made a word game in our motto that we created to reveal the fun structure of our brand.
We have identified the main products of our brand as vanilla, chocolate and peanut. The sub-products of the brand include vegan, children's and seasonal fruit products.
While creating our brand in this project, we thought as 360 and we thought and designed all products from corporate identity to packaging of products. The colors we have created for our brand, as well as the hues we have found, aimed to completely distinguish the brand from the products sold on the shelves strategically.
