360 Campaign for BlackRock
Your personal financial advisor.
Concept 1 Digital Financial Advisor
Using voice recognition technology, the user engages in a conversation with a virtual financial advisor.
Concept 2 Financial Vending Machine
An interactive game to help you find the best financial solution.
Concept 3 The Money Meter
Outdoor Billboard
Creating a unique grass QR code that symbolizes 'growth'.
Billboard mobile site and DM
