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This package design project for graduate school consisted of creating a shopping bag, t-shirt wrap and clothing tag using lines from a selected b… Read More
This package design project for graduate school consisted of creating a shopping bag, t-shirt wrap and clothing tag using lines from a selected book. I chose the book 100 Ways to Save the World by Johan Tell. The book is a step by step list of simple things anyone can do every day to help the environment. The design of the bag not only utilized recycled paper and organic inks, but is intended for multiple use. For example, the clothing tag doubles as a pocket calendar with additional trips and tricks for saving the work each month. The design inspiration for these pieces stemmed from the legendary Bloomingdale’s shopping bags. The simplistic design utilizes type and sophisticated jewel tones to capture and engage the viewer . Thus, inviting them read and embrace the smaller messages of change. Read Less
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