Tothpal Tomi / Photography
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About

About

Branding project for Tothpal Tomi - photographer
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Tothpal Tomi - Photography 
 
Personal branding (more like re-branding) for an experienced photographer
 
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Every year I choose a project, business for a pro bono branding/rebranding cause. This time I've selected Tomi's business who is a well known and apreciated photographer. 
 
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The symbol is isinspired by his initials T and T plus the focus grid found in every camera's viewfinder. A custom slab serif type created for the name, carefully shaped and kerned for a fluid and balanced aspect of the whole logo.
 
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Overal identity - use of logo on different materials, stationaries, photos.
 
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Use of the Key Visual on different materials
 
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Product, wedding and concept photography catalogs - Descriptions of technics used in the shootings. Image examples for beginners and also potential clients.
 
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Online experience - Responsive design for the best picture viewing feel.
 
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Thank you!